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Service Portfolio

Core Services

A focused digital growth system built to create attention, build conversion paths, perform at scale and improve discovery. Seven services — each with a defined scope, each priced before work begins.

01

Social Media Marketing

Strategy, content calendars, publishing and community management across Instagram, Facebook and LinkedIn.

What this solves

Posting without a plan produces activity, not customers. We build a content calendar tied to what your business actually sells this month — a festival offer, a new consultant joining, a seasonal service — and then run the account so enquiries in comments and DMs get answered the same day.

In practice: your customers ask their real questions in comments and DMs, not in your inbox. Community management here means a same-day answer in the language the customer used — not a templated reply that reads like a call centre.
What you get
  • Monthly content calendar, approved before the month starts
  • Publishing across Instagram, Facebook and LinkedIn
  • Comment and DM response within working hours
  • Hashtag and location-tag strategy for the areas you serve
  • Monthly performance summary: reach, saves, profile visits, enquiries
02

Content Creation

Reels, photography, videography, graphic design, carousels, copywriting and ad creatives.

What this solves

Stock photos and generic templates make a real business look like a fake one. We shoot your premises, your team, your work — because for a business customers can visit or verify, showing the actual place is the strongest trust signal you have.

In practice: shoots happen at your premises on a scheduled day, with the shot list agreed in advance. You keep the raw files as well as the edits.
What you get
  • On-location photo and video shoot days
  • Short-form reels cut for Instagram and YouTube Shorts
  • Static creatives and carousels for organic and paid use
  • Copywriting in English and in your customers’ regional language
  • An organised asset library you keep, in your own Drive
03

Influencer Marketing

Creator research, UGC campaigns, collaborations, negotiation, execution and performance tracking.

What this solves

A creator with 500,000 followers scattered nationwide is worth less to a single-location restaurant than one with 20,000 followers who all live within a short drive of it. We shortlist for local relevance and audience overlap, negotiate the deal, and track what each collaboration actually returned.

In practice: follower count is the last number we look at. Audience location, engagement quality and how many of their followers already follow accounts like yours come first.
What you get
  • Shortlist of vetted creators with audience-location data
  • Outreach, negotiation and contracting handled for you
  • Brief, shoot coordination and approval rounds
  • Rights to reuse the content in your own paid ads
  • Per-creator performance report — reach, saves, clicks, enquiries
04

Website, Landing Pages & Automation

Business and e-commerce websites, landing pages, UI/UX, CRM integration, lead routing and automated follow-ups.

What this solves

Traffic without a conversion path is a donation to Google and Meta. We build the page that turns a click into an enquiry, then wire that enquiry into wherever your team actually works — usually WhatsApp — so nothing sits unanswered for two days.

In practice: most enquiries arrive on WhatsApp, not email. We route leads there by default, with an automatic acknowledgement so the customer knows they've been received.
What you get
  • Mobile-first website or campaign landing page
  • Enquiry forms with click-to-call and WhatsApp buttons
  • Lead routing to WhatsApp, email or your CRM
  • Automated first-response message to every enquiry
  • Page speed and Core Web Vitals checked before handover
  • You own the domain, hosting and every account
05

Paid Advertising — Meta-led

Instagram and Facebook campaigns first, with Google, YouTube and LinkedIn added where they earn their place.

What this solves

“We boost posts and hope.” Boosting is not advertising — it has no audience strategy, no creative testing and no way to tell which rupee produced which customer. We build proper Meta campaigns instead, with conversion tracking verified end to end before the first rupee of spend.

Why Meta first: most people don't search for a new clinic, café or showroom — they discover it. Meta creates that demand; Google captures it once it exists. For most growing businesses, demand has to be created before there's anything to capture, so that's where we start. Where search volume genuinely exists — emergency services, specific repairs — we add Google.

In practice: targeting down to the neighbourhoods, pin codes and radius around each branch you actually serve — so you aren't paying to reach a city you don't operate in.
What you get
  • Meta Pixel and Conversions API installed and verified before launch
  • Instagram and Facebook lead-gen, traffic and remarketing campaigns
  • Audience building — local radius, interest, lookalike and website retargeting
  • Creative testing every month, with winners rolled into the main budget
  • Google Search and Performance Max added where search demand exists
  • Call and WhatsApp tracking so enquiries are counted, not guessed
  • Monthly one-page report: spend, leads, cost per lead, what changed
Straight talk: below about ₹15,000/month in ad spend there isn't enough data to optimise properly. We'll say so and suggest a setup project instead of a retainer.
06

SEO & Online Reputation

Keyword strategy, on-page and technical SEO, local SEO, review strategy and reputation monitoring.

What this solves

Paid traffic stops the day you stop paying. Search and reviews compound. This is the slow channel that makes the fast ones cheaper — a business with 200 genuine reviews converts paid clicks at a rate a business with 6 reviews never will.

In practice: we target how people actually search — area names, “near me”, and the alternate spellings of the same term, which often rank as two completely different results.
What you get
  • Keyword research built around real customer search intent
  • On-page optimisation: titles, headings, internal links, schema
  • Technical audit: speed, crawlability, mobile usability, indexing
  • Local SEO: citations, directory consistency, area landing pages
  • Review generation system — a simple ask, sent at the right moment
  • Reputation monitoring with alerts on new negative reviews
07

Google Business & Local Marketing

Google Business Profile optimisation, Maps visibility, local search presence and review growth.

What this solves

For a business with a physical address, this is usually the highest-return channel there is — and the most neglected. It's free, it appears above the paid results, and most local competitors have filled it in badly. We fix it first, in every engagement, before anything is spent on ads.

In practice: when someone nearby searches for what you sell, the Maps pack is what they see first. Ranking there beats ranking anywhere else.
What you get
  • Full profile build-out: categories, services, attributes, hours, holidays
  • Photo and video uploads on a regular schedule
  • Google Posts for offers, events and announcements
  • Review responses — every review, in the customer's language
  • Q&A section seeded with the questions customers actually ask
  • Maps ranking and call/direction-request tracking

Scope, deliverable counts and turnaround times are fixed in writing before any work begins. Nothing on this page is a range we quietly renegotiate later.

Not sure which of these you need?

Most businesses need two or three, not seven. The ₹7,500 audit tells you which — and it's credited in full against your first month if you go ahead.

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